Gigantic tubs of Popcorn

I remember a few months ago I saw the movie "The Departed" starring
Jack Nicholson, Matt Damon and Leonardo DiCaprio. In my
opinion, the movie was just okay and really didn't live up
to the hype.

Of course, whenever I go to the movies, I need to get
popcorn. Since I went with a friend of mine, we ordered large. Big
mistake! The popcorn was friggin' huge. This ginormous tub
of popcorn was enough to feed a small village of children
for a week!

And don't even get me started on the size of the Coke. The
soda was almost bigger than my head! And honestly now,
should you consume anything that's bigger than your head?

I also realize that in America, bigger is better. The
average American would rather shovel loads of slop from a
buffet line than get tiny portions at a fine French
restaurant.

Consumers are also attracted to people who are larger than
life. They are fascinated with celebrities no matter how
they became celebrities. Take, for example, Paris Hilton.
She is simply famous for being famous.

Look at Anthony Robbins. He was doing small personal
development seminars in Holiday Inns before he was put on
television by an infomercial company. Tony became a
celebrity by paying for media time.

No matter what your business is, if you can create a larger
than life persona and become a celebrity, even if you're
just a celebrity to your target market, your business will
never lack for leads, customers or profits.

Celebrity is something that you can manufacture and
something you should do.


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Online entrepreneur Joyce Oladipo, "Business Growth Queen," is creator of the winning Attractive Marketing E-zine to Jumpstart Your Business offline and online. To learn to Grow You Business In Less Time wth Ease sign up for FREE how-to articles and FREE audio class, at www.BeAWealthyEntrepreneur.com.