Wednesday, April 11, 2007

Prompt Service, Pleasant Personality Keys to Keeping Clients

Prompt Service, Pleasant Personality Keys to Keeping Clients
by Joyce Oladipo “The Business Growth Queen”

I had lunch with a former client and good friend. He admitted he had so many interestsoutside his practice that he was finding it hard to provide the prompt service he once provided.He made an interesting observation, which I've echoed for years in my seminars. He said thathis clients may not be able to evaluate the depth of his knowledge or skill. But two thingsthey can and do evaluate, immediately, are the level of service he provides and whether they like him.A few months a ago, I provided marketing services to some accountants, two of those CPA’s called me to talk about marketing. They referred to a colleague who was always swamped with business. They told me the man was a terrible accountant but his clients loved him. And his winning personality kept clients coming back.So, to have a successful marketing, you need two things: A good service and good marketing.

And today, even if you don't have in-depth knowledge, your clients will send you referrals as long as you provide good service and work well with them. This is why a new business owner fresh out of school can have effective marketing and attract more clients than a seasoned veteran whohas three times the knowledge and experience.

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Online entrepreneur Joyce Oladipo, "Client Attraction Maven," is creator of the winning ‘Attractive Marketing E-zine’ to Jumpstart Your Business offline and online. To learn to Attract More New Clients, Sell More to Existing Clients, and Bring Back Your Clients More Frequently, Without Pushing So Hard — No Matter What Product or Service You Sell sign up for FREE how-to articles and FREE audio class, at www.ClientAttractionStrategies.com

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